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Discussion Topic:

  1. At the end of Section 2 of the article, the author gives four research problem examples and asks you to determine the most appropriate qualitative method for each problem. Pose a problem related to your work environment that would be appropriate for qualitative research, and determine the most appropriate qualitative method of the four discussed in Section 2. Explain briefly why would you use that technique.
  2. In Section 3, the author discusses interviews, focus groups, and observation. Suppose you want to use a focus group for the problem you described in Question 1 above. Briefly answer the following:
  • What is the geographical spread of your potential participants?
  • Are there any specific inclusion criteria for selecting participants? Is so, briefly explain the criteria.
  • Where or how could you obtain a list of potential participants?
  • Are there preexisting groups and what are the advantages and disadvantages of using those groups?


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